Since coming on stream in 1983 Hadeed Steel has made an increasingly significant, often highly visible, contribution to the infrastructure and commercial development, not only of the Kingdom, but also of some 34 countries across the region and beyond.  The success of any industry depends on the extent of its competitiveness in the international markets. Doubtlessly, the steel industry is the backbone of the industrial progress for any community. Therefore, care was taken at an early stage in establishing a strong steel industry in our country, and the necessary resources were provided. These resources include logistics such as providing natural gas, electricity, and utilities that are able to receive raw materials and export steel products. We already have in the Kingdom an integrated plant that uses the direct reduction process and adopts state of the art technologies to produce long products including rebar, wire rod, light sections and flat products. An integrated steel complex like that of Hadeed Company, is considered a source of pride for the country and a significant achievement which enabled the Kingdom to rank fifth in the world among iron producers who use the direct reduction process. It also occupies a strategic position among the largest steel producers in the world. This was the result of efforts over two decades during which many challenges were encountered and surmounted thanks to Allah and then to the support of the government.

The Company's attention is focused on customer satisfaction, development of products and research, and quality control; however, the main concern from the beginning has been emphasizing investment in the national manpower since it is the real capital of the Company.

The Company's long-term investment in a combination of advanced technologies with a highly trained and motivated workforce has been the key factor in bringing us to this point in our development.

Today Hadeed is the largest steel manufacturing company in the Middle East and one of the largest fully integrated complexes of its kind in the world, and it is an active member in the Arab Iron and Steel Union and the International Iron and Steel Institute.

As proud as we are of our business results and our corporate growth, we are also proud of our efforts, not only in protecting the environment but also, where possible, in enhancing it.

At Hadeed, we are keenly aware of, and fully support, the notion that the success of any major enterprise is increasingly measured in terms of its impact on society at large, and that sound corporate ethics are today the very cornerstone of institutional prestige. We believe it falls most pressingly to prominent industrial corporations.
 
We face the future with a high degree of optimism and the certainty that that the domesticated steel industry will prove an increasingly valuable asset as its contribution to the national economy continues to grow. Already Hadeed has saved the economy some 20 billion Saudi Riyals - about 5.3 billion dollars, which would otherwise have been spent on steel products from abroad. It has generated over 30,000 jobs in the steel industry itself and in related manufacturing and service industries, and today the Company's added value is worth well over 3 billion dollars.

The role of Hadeed is not only restricted to production of reinforcing steel and selling it at the highest price possible. Hadeed is aware of the significant role of the iron and steel industry in the industrial development due to its close association with several other industries that use Hadeed products such as furniture, house appliances, pipes, car and ship industries, and construction. Steel industry is also closely related to industries such as mining, refractories, ferroalloys, chemical industries, equipment and spare parts. Furthermore, steel industry is closely associated with the utility and services sector where steel products are used extensively in power, water and transportation utilities. The main role of course is to provide job vacancies for the sons of this country.

Mohammed Saleh Al-Jabr
The President